Stephen's Blog Posts

July 13, 2020
Running into issues tracking what you want in Google Analytics? Take a look at the Google Measurement Protocol for the ability to track data to Google Analytics outside of the standard tracking code implementations.
July 6, 2020
Including “How to” content in your marketing strategy can help attract your potential audience and fill out content at different stages of your sales funnel.
July 6, 2020
The Last of Us Part II is getting press as the most accessible video game ever. Naughty Dog's (the developers) takeaways from the process of making an accessible video game are also relevant to website accessibility.
July 6, 2020
Google recently announced the upcoming incorporation of a set of Core Web Vitals into a future ranking signal, Page Experience. The Page Experience signal is expected to be incorporated into the Google ranking algorithm next year, but forward-thinking web developers and site owners are encouraged to begin improving their Core Web Vitals now.
July 2, 2020
In the past several years, Google has broadened the criteria it assesses pages by to determine whether they are “good” content for users and has attempted to quantify this assessment into its search ranking algorithm. Google has announced the upcoming incorporation of its identified “Core Web Vitals” into a set of signals known as “Page Experience” that is slated to be incorporated into the algorithm next year.
March 9, 2020
As we approach the spring solstice we'd like to take a look back at everything DesignHammer accomplished this 2019-2020 winter season.